Press Releases

World Sport Destination Expo (WSDE), the global market place for sport tourism, has announced it has formed a content partnership with SportBusiness Group, the world’s leading supplier of information, media and B2B marketing services to the sports industry. The deal will see SportBusiness create an education programme to run alongside WSDE and provide content for the event programme bringing its editorial expertise to the world’s first sport destination exhibitio

The United Nations World Tourism Organization’s secretary-general Taleb Rifai this week insisted sporting events such as FIFA World Cup 2010 and the London Olympics 2012 can act as catalysts to revive the ailing global travel and tourism industry.  So he would be among the first to applaud the foresight of the organisers of the inaugural World Sport Destination Expo, which runs from July 5-9, 2010, at the Sandton Convention Centre, in Johannesburg.

World Sport Destination Expo, “The Global Market Place for Sport Tourism”, has appointed the world leader in sports travel, Thomson Sport, as its Official Travel Partner.

Thomson Sport, the specialist division of travel giant TUI, will be responsible for organising travel, accommodation and additional services for officials and delegates attending the ground-breaking sport tourism exhibition, which takes place during FIFA 2010 in the Official Host City, Johannesburg, 5-9 July 2010.

For the first time ever, the world’s Sport Tourism industry will be able to meet and conduct business under one roof and in a ground breaking new exhibition.  World Sport Destination Expo will take place from 5th-9th July 2010 at the Sandton Convention Centre, Johannesburg at the heart of one of the biggest and most important events that the world will ever stage – the 2010 FIFA World Cup.